Lead History

Lead History section provides an outlined detailed view of the different representatives who have interacted with the lead or viewed it, previous dispositions added, time and date stamps. This area is a great road map to understand the behaviour of a particular lead.

Lead History is a technical and tabular form logging of every action that was performed on individual leads in a campaign. The table below provides a brief summary of the different columns present in Lead History:

Field	Details
User	Refers to the name of the agent who performed the action
Action/Disposition	Refers to the Log of all the actions and dispositions that occurred on the individual lead
Date	Refers to the timestamp at which the action/disposition was performed

To view a lead history, follow the steps given below:

1. Navigate to the lead page for which you wish to view the history.

2. Click the Lead History tab.

The Lead History will be displayed.

Note: Alternatively you can access lead history by searching for a specific lead using the search function of the DaFeeder.

Action/Disposition

The Lead History provides a complete understanding of every action on the lead as you can find all the previous dispositions, all the representatives and the time and date that the lead has been handled. The table below provides a brief summary of the different possible actions you see in the Lead History's Action/Disposition column.

Action/Disposition	Description
Lead fed from campaign	Lead has been generated automatically to the agent working in the campaign
Lead direct viewed	Agent performed a lookup and searched for this specific lead
*Call to xxxxxxxxxxxinitiated from xxxxxxx**	This action will appear when the call button is clicked on the lead. It implies that an attempt was made by the agent to contact the customer.
Recycled	This implies the lead has been recycled before and went back to an Open state.
*Every Disposition's name*	Each disposition's name can appear in the lead history depending on how the lead has been dispositioned before. The different disposition may have different meaning depending on the action associated with the dispositions.